Founded in 1968, Ulrich Hereford Ranch grew to nearly 5,000 acres east of Claresholm, Alberta. Under the care of Hans and later Peter Ulrich, the ranch became known for practical, efficient Herefords well-suited to prairie conditions, with cow families and herd sires that influenced programs across North America.

With the dispersal of the herd in 2023, Peter reflects: “It’s been a great run. I’m proud of what this herd accomplished and grateful for the support of friends, neighbors, and cattlemen. While the cattle carry on in new pastures, I look forward to the next chapter and staying connected to the breed.”